Amstrad Digital

FAQs

Does PPC work for small businesses?

Absolutely! Our expert team have vast experience managing businesses of all sizes and industry types.

How long does PPC take to deliver results?

PPC campaigns can generate results almost immediately once the ads go live, as they start appearing in search engine results and other platforms as soon as the campaign is activated. Unlike organic strategies, PPC doesn’t require waiting for rankings to improve, making it an effective method for quick visibility and traffic. However, the speed of achieving meaningful results depends on factors like ad quality, targeting, budget, and competition.

How much should I spend on PPC?

Although dependent on factors such as industry, target locations, competition aggressiveness, quality and many others, A spend of at least £1,000 per month is advised in order to generate results without spreading the budget too thin. For a more accurate proposal in terms of recommended investment level for your business, get in touch.

How do you optimise a website for search engines?

No two SEO strategies should ever be the same, just as no two businesses are identical. Our approach to SEO depends entirely on what is going to drive the biggest commercial impact for your business. Speak to one of our team to find out exactly what your business needs in order to get the most from SEO activity.

Why is SEO Important?

SEO is important because if done properly, you’re able to drive users to your website and keep them there without any advertising costs. SEO increases visibility on core search terms allowing for users to see your website and the Technical Aspects ensure the site functions well allowing for a smoother user experience.

How does Digital PR work with SEO?

Digital PR intertwines with SEO by earning high-quality coverage from reputable websites, which improve a site’s domain authority and search engine rankings. It also boosts brand visibility and creates content that drives organic traffic through strategic placement in online publications. Together, Digital PR and SEO enhance online presence and credibility, ultimately increasing discoverability and engagement.

How does Paid Social work with PPC?

Paid Social and PPC work together by targeting different aspects of the customer journey. Paid Social focuses on interest-based targeting, reaching users based on their behaviours, demographics, and interests. It helps increase brand awareness and engagement.

On the other hand, PPC is keyword and intent-based, targeting users actively searching for specific products or services. While Paid Social can capture attention early in the buyer’s journey, PPC is more focused on capturing users when they’re ready to convert. Combining both helps businesses engage with potential customers at different stages, maximising visibility and driving conversions.

How do you know who to target with Paid Social?

To determine who to target with paid social, we analyse audience demographics, interests, behaviours, and preferences based on the unique goals of your campaign.

By understanding your target market’s needs and online habits, we can create highly targeted ad campaigns that resonate and drive results.

Does Paid Social work for B2B companies?

Yes, we have a track record of scaling B2B enterprises using paid social campaigns. LinkedIn, for example, allow for precise targeting based on job titles, industries & company size making it easier to reach the right audience.

Our services

SEO

Paid Search

Paid Social

Amstrad Digital

FAQs

Speak with
an expert

Our services

SEO

Paid Search

Paid Social

Amstrad Digital

FAQs

Speak with an expert

Speak with
an expert